Interactive advertising is really beneficial to your business, if you are looking for something new to promote your business. There are various types of interactive advertising that can make money for you. Some of these interactive marketing forms are listed here:
- Internet Marketing - marketing of products or services over the internet.
- E-Mail Marketing - a form of direct marketing through electronic mail.
- Interactive Advertising - promotion of products, services and ideas by an recognized sponsor through mediated means involving mutual interaction between consumers and producers using the internet.
- Social Network Advertising - online advertising with a focus on social networking sites
- Web Analytics - the measurement, collection, analysis and reporting of internet data for understanding and optimizing web usage.
- Affiliate Marketing - the use of one website to drive traffic to another.
- Cost Per Action - an online advertising pricing model in which advertiser pays for a specified action.
- Contextual Advertising - advertising for ads appearing on websites or other media.
- Search Engine Marketing - websites promotion by increasing their visibility in search engine results pages.
- Search Engine Optimization - the process of improving the volume and quality of traffic to a web site from search engines through natural, organic or algorithmic search results.
- Pay Per Click Advertising - an internet advertising model used on search engines, advertising networks and content sites in which advertisers only pay their host for ads that are clicked. Google AdWords, Yahoo Search Marketing and Microsoft adCenter are the three largest PPC network providers.
- Mobile Advertising - Delivery of ads via mobiles or wireless devices.
Interactive advertising is very beneficial, some of the benefits of interactive advertising are:
· Interactive marketing attracts visitors of all age group.
· It uses different in medium for interaction like audio visuals, multimedia tools for displaying the thought. This keeps the viewers conscientious and motivates them to visit the store and purchasing the product.
· Through visual advertisement, one can get the response of the customer instantly.
· Through interactive marketing one can easily know more about the needs and interest of the customers.
· Interactive advertising is economical way for promoting the business.
· A good interactive advertising campaign has been able to improve the sales and widely appreciated by the customers worldwide.